{"id":63,"date":"2016-05-06T17:27:16","date_gmt":"2016-05-06T17:27:16","guid":{"rendered":"http:\/\/www.edwardfmcquarrie.com\/?page_id=63"},"modified":"2016-05-06T21:22:52","modified_gmt":"2016-05-06T21:22:52","slug":"my-books","status":"publish","type":"page","link":"https:\/\/www.edwardfmcquarrie.com\/?page_id=63","title":{"rendered":"My books"},"content":{"rendered":"<p>Each book has its own page. Each page tells the backstory of the book, provides additional information, and gives links where you can learn more.<\/p>\n<p>In reverse chronological order, books I\u2019ve written or edited include:<\/p>\n<table style=\"width: 163.497px;\">\n<tbody>\n<tr>\n<td style=\"width: 156.497px;\">&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 18pt; font-family: 'arial black', sans-serif;\">Forthcoming<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.edwardfmcquarrie.com\/?p=76\"><span style=\"font-size: 14pt;\"><em>Visual Branding: Rhetorical and Historical Analyses<\/em><\/span><\/a><\/p>\n<p>Edward F. McQuarrie &amp; Barbara J. Phillips<\/p>\n<p>Forthcoming from Edward Elgar<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-64\" src=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/New-Consumer-Online-cover.jpg?resize=170%2C268\" alt=\"New Consumer Online cover\" width=\"170\" height=\"268\" srcset=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/New-Consumer-Online-cover.jpg?resize=190%2C300&amp;ssl=1 190w, https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/New-Consumer-Online-cover.jpg?w=316&amp;ssl=1 316w\" sizes=\"auto, (max-width: 170px) 100vw, 170px\" \/><\/p>\n<p><a href=\"http:\/\/www.edwardfmcquarrie.com\/?page_id=79\"><span style=\"font-size: 14pt;\"><em>The New Consumer Online: A Sociology of Taste, Audience, and Publics<\/em><\/span><\/a><\/p>\n<p>Edward F. McQuarrie<\/p>\n<p>London: Edward Elgar, 2015<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-65\" src=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/market-research-toolbox-cover.jpg?resize=172%2C257\" alt=\"market research toolbox cover\" width=\"172\" height=\"257\" srcset=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/market-research-toolbox-cover.jpg?resize=201%2C300&amp;ssl=1 201w, https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/market-research-toolbox-cover.jpg?w=334&amp;ssl=1 334w\" sizes=\"auto, (max-width: 172px) 100vw, 172px\" \/><\/p>\n<p><a href=\"http:\/\/www.edwardfmcquarrie.com\/?page_id=72\"><span style=\"font-size: 14pt;\"><em>The Market Research Toolbox: A Concise Guide for Beginners (4<sup>th<\/sup> edition)<\/em><\/span><\/a><\/p>\n<p>Edward F. McQuarrie<\/p>\n<p>Thousand Oaks, CA: Sage Publications, 2016<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-66\" src=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/customer-visits-cover.jpg?resize=175%2C263\" alt=\"customer visits cover\" width=\"175\" height=\"263\" srcset=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/customer-visits-cover.jpg?resize=200%2C300&amp;ssl=1 200w, https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/customer-visits-cover.jpg?w=333&amp;ssl=1 333w\" sizes=\"auto, (max-width: 175px) 100vw, 175px\" \/><\/p>\n<p><a href=\"http:\/\/www.edwardfmcquarrie.com\/?page_id=70\"><span style=\"font-size: 14pt;\"><em>Customer Visits: Building a Better Market Focus (3<sup>rd<\/sup> edition)<\/em><\/span><\/a><\/p>\n<p>Edward F. McQuarrie<\/p>\n<p>Armonk, NY: M. E. Sharpe, 2008<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-67\" src=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/go-figure-cover.jpg?resize=173%2C262\" alt=\"go figure cover\" width=\"173\" height=\"262\" srcset=\"https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/go-figure-cover.jpg?resize=198%2C300&amp;ssl=1 198w, https:\/\/i0.wp.com\/www.edwardfmcquarrie.com\/wp-content\/uploads\/2016\/05\/go-figure-cover.jpg?w=330&amp;ssl=1 330w\" sizes=\"auto, (max-width: 173px) 100vw, 173px\" \/><\/p>\n<p><a href=\"http:\/\/www.edwardfmcquarrie.com\/?p=74\"><span style=\"font-size: 14pt;\"><em>Go Figure! New Directions in Advertising Rhetoric<\/em><\/span><\/a><\/p>\n<p>Edited by Edward F. McQuarrie &amp; Barbara J. Phillips<\/p>\n<p>Armonk, NY: M. E. Sharpe, 2008<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Each book has its own page. Each page tells the backstory of the book, provides additional information, and gives links where you can learn more. In reverse chronological order, books I\u2019ve written or edited include: &nbsp; &nbsp; Forthcoming &nbsp; &nbsp; &nbsp; Visual Branding: Rhetorical and Historical Analyses Edward F. McQuarrie&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.edwardfmcquarrie.com\/?page_id=63\">Continue reading<span class=\"screen-reader-text\">My books<\/span><\/a><\/div>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-63","page","type-page","status-publish","hentry","entry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P7wM79-11","_links":{"self":[{"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=\/wp\/v2\/pages\/63","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=63"}],"version-history":[{"count":3,"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=\/wp\/v2\/pages\/63\/revisions"}],"predecessor-version":[{"id":84,"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=\/wp\/v2\/pages\/63\/revisions\/84"}],"wp:attachment":[{"href":"https:\/\/www.edwardfmcquarrie.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=63"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}